1,000,000 Firefox Fans, and Growing
Today we reached an exciting milestone: surpassing 1 million fans on our Facebook fan page!
It was about one year ago that we began dedicating resources towards optimizing our page, and building a better engagement channel with our community on Facebook. We’ve come a long way since then… increasing our fan base by over 639,400 (~177%), and experiencing daily growth rates of 5,000-6,000 (and as high as 34,600+) since Jan of 2010.
These are huge achievements, and all due to various important factors – most notably the redesigned First Run/What’s New pages which highlight our Firefox fan page and were pushed with the recent 3.6 major update. The click-traffic generated by these pages, combined with the organic/viral distribution of content on Facebook has led to an accelerated growth rate, and unprecedented spikes, which can be seen on the graphs below. But these numbers alone don’t define our success, and in the coming weeks I’ll be writing more about our social media strategy with Facebook… diving deeper to talk about how we got here, our learnings so far, and plans moving forward. For now though, I simply wanted to share this bit of exciting news with everyone, and to say congratulations [enter massive applause]. Here’s to another million!
July 29th, 20105:46 am at
It is almost at 2 million now. Just 300K more.