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The Mozilla Firefox gift collection is here! Digital gifts that is… Thanks to Zach Allia, the founder and developer of the Free Gifts application, you can now share the ‘gift’ of Firefox with all your friends on Facebook and help spread the word virally through your social networks. Our primary goal is to allow fun interaction with these icons, and gain exposure to a new audience. Each gift can be personalized with a message and also includes a link to our website as an opportunity to learn more about Firefox.

Free Gifts was an instant hit when it was first launched in early June of 2007 as a challenge to Facebook’s original application, “because digital gifts should be free”. Zach’s focus on the community and user experience has consistently elevated his application above the noise and into the top 10. Its also among the rare few that don’t engage in spamming behavior or aggressive recruitment. Since its inception it has experienced phenomenal growth and user adoption: garnering 8 million loyal users with 70 million total gifts sent – an average gifting rate of 150,000 to 200,000 per day!*.

We’re really excited to be a part of this energy with the introduction of our very own digital gifts. The first set includes some of the well known faces of Mozilla (the Red Dino, Bugzilla, Foxkeh, Firefox 3 Robot), and other fun Firefox inspired items which I illustrated myself (including a beach ball, hot air balloon, birthday cake and t-shirt). We’ll be refreshing the collection with new images on a regular basis, so we’d love to hear your suggestions for future gift ideas. In the meantime, make sure to check out the collection here, and start gifting!

* Free Gifts application stats are approximations obtained from Zach Allia and reflect the latest data as of last week.

This entry was posted on Monday, May 12th, 2008 at 8:29 pm and is filed under Planet Mozilla. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.